The ad account top-up calculator shows how much money actually reaches the account after the service fee, VAT and payment fee — or how much you need to pay to get the amount you want in the account.
Features
- Two modes: “I know how much I pay” and “I know how much the account needs”.
- Line-by-line breakdown: service or agency fee, tax, payment and conversion fee.
- Effective markup in percent — handy for comparing providers.
- Fee comparison from 0 to 10% for your amount.
- Real cost per click with all fees included.
Running Google Ads?
PPC Rebels rents out Google Ads agency accounts from its own MCC: credit line, priority review and 24/7 support.
Google Ads agency accountsFAQ
How is the total calculated?
The service fee is added to the top-up amount, then VAT or tax is charged on the result, then the payment fee. Total = amount × (1 + fee) × (1 + tax) × (1 + payment fee).
Why calculate the real cost per click?
Fees and taxes are part of your ad costs. Leave them out and ROI in reports looks better than it really is.
What does the top-up fee depend on?
On the provider, payment method, currency and volume. For agency accounts the terms are usually negotiated and improve as the budget grows.
More free PPC Rebels tools are on the Free Tools page.