The technical side of advertising: tracking, tags, landing pages, integrations and diagnostics.
A Google Ads compromised site disapproval usually lands on a Monday morning with no warning. Your ads stop, the landing page looks normal in your browser, and support replies with a generic link. Yet the message is specific: someone else’s code runs on your destination. In 2025 Google blocked or removed more than 1.29 billion…
A guide to vehicle ads in Google Ads 2026: ten markets and three access tiers, required feed attributes, the one-VIN rule, data lifetimes and the site review.
Addiction treatment ads sit in one of the most expensive and most tightly gated corners of Google Ads. Rehab keywords cost a lot because one admission is worth a lot. However, Google does not let just anyone bid on them. You need a Google certification, and in the US and Canada you first need a…
A practical Keitaro tracker review: licensing and IP binding, server sizing by daily clicks, the Google Ads integration and its limits, and what it all costs.
From November 16, 2026 Data Manager expects encrypted customer data instead of SHA-256. What Google’s email says, what it omits, and nine checks to run first.
Merchant Center now reports product share of voice in AI Mode and AI Overviews. What the report shows, what it cannot, and how to prepare your feed today.
Helodata proxies let you see an ad the way a user in another country sees it. For a media buyer, that is a routine pre-launch check. In this review, we cover Helodata products, pricing and honest Google Ads use cases. We also show how the service fits with PPC Rebels agency accounts. What Helodata proxies…
Why your API export never matches the interface: how GAQL really works, where rows multiply, and the six mistakes that quietly break paid search reporting.
Your Google Ads and Shopify stack breaks in three places: feed sync, agentic checkout on by default, and double-counted conversions. Here is how to fix each.
Google Ads API now ships roughly twice a month. v26 landed on 14 October, sunsets run through November 2027 — here is what breaks and how to migrate calmly.
What Product Studio does, where AI imagery lifts performance, which Merchant Center rules it cannot bypass, and how to anchor new assets in your feed.
Move conversion tracking to the manager account in Google Ads: what changes for data and bidding, the exact setup path, and a full migration checklist.
Landing page A/B tests on paid traffic: four ways to split versions, sample size maths, why split tests disturb bid learning and how to avoid it.
Optimising for trials grows signups, not revenue. The conversion architecture for subscriptions: what to send, how to handle lag, and what value to assign.
The title is the strongest relevance signal in Shopping and PMax. Category formulas, the limits that actually bind, and how to test without breaking the feed.
A tagging standard you can adopt as written: how GCLID and UTMs divide the work, which values to lock down, and how to migrate without losing historical data.
How to enable free product listings in Merchant Center, get items eligible, split organic clicks in GA4 and turn that data into better paid campaign decisions.
Why clicks and sessions never match: parallel tracking, tracking templates, final URL suffix and ValueTrack explained, with 8 failure modes and a 10-minute check.
How to configure shipping so it stops eating margin: delivery times, zones, rate tables, a free-shipping threshold that works and the real cost per order.
How GTIN, MPN and brand actually work in a product feed, why identifier errors quietly cap your reach, and when identifier_exists is the correct answer.
Six optional feed fields decide whether AI Mode can talk about your product at all. Formats, limits and a rollout order from quick wins to heavy lifting.
How to connect a loyalty program in Merchant Center: tier types, the 5% member discount threshold, member uploads, and the economics to run before switching on.
The landing pages report explained: expanded URLs, the columns that matter, eight recurring findings with a fix each, and a thirty-minute review routine.
Developer tokens are gone, your Cloud project now decides access, and v22 shuts off on 7 October 2026. The new model, a migration checklist and the errors to expect.
Store sales in Google Ads 2026: how in-store purchase uploads differ from offline conversion import and store visits, and how to ship one without guesswork.
Google now crawls your landing page and inserts the offer it finds into Search and PMax ads. Eligibility, the expired-banner risk and three ways to keep control.
Price, availability and condition update automatically by default. Where Google gets the data, when that saves your feed, and what to switch off.
Where Scripts stop and the Google Ads API begins: token tiers, OAuth, GAQL without JOINs, operation quotas, batch jobs and the v22 sunset on 7 October 2026.
A dedicated Google Ads asset puts your required disclosure in the description, guaranteed. Specs, setup, and what it really costs you in paid traffic.
From January 31, 2027 images under 500×500 are disapproved and products leave Shopping and AI Mode. Migration plan, image policy, and why your real deadline is December.
